About Mason's Daughter

Based in Houston, Texas, Mason's Daughter was founded in 2022 as an in-house contemporary clothing line by Lyndsey Zorich of The Avenue. Named in honor of her father, a mason by trade, each collection is thoughtfully designed, with quality, comfort & novelty in mind.

After five years of learning her clients' discerning tastes & executing a number of successful exclusives with contemporary designers, Lyndsey & team decided to develop a label that nods to her customers’ feminine yet practical style. Mason’s Daughter is designed for the girl who values quality materials & on-trend silhouettes who doesn’t want to “stand out” or “fit in”, but always wants to be asked “where’d you get that?”.

In expanding the Mason’s Daughter label, we brought on Victoria Richard, as our head designer, who joined us with an impressive resume following stints at Ralph Lauren, Thom Browne & Marchesa. Leaning into the classic, tailored looks of these notable brands, Victoria has further expanded the Mason’s Daughter core collection and eveningwear line, Mason by Mason’s Daughter.